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Sales trigger: opening and closing your sales

Control when your ticket sales start and stop automatically using sales triggers in XCEED.

XCEED Support Team avatar
Written by XCEED Support Team
Updated over 2 weeks ago

Use sales triggers if you want ticket sales to open or close at a specific time or when certain conditions are met. This is useful for pre-sales, limited-time drops, or managing last entry sales. Once set, sales triggers work automatically.

1. What a sales trigger does

A sales trigger defines when ticket sales become available and when they stop.

With sales triggers, you can:

  • Schedule when sales open

  • Schedule when sales close

  • Avoid manual activation or deactivation

Triggers apply at event level and affect all linked tickets.

2. Opening ticket sales

You can set a trigger to automatically open sales.

  1. Go to your event in XCEED Pro and click on edit.

  2. On the offers tab click to edit any existing offer

  3. Choose how sales should open:

    • At a specific date and time

    • After another offer is sold out or closed

  4. Save your changes and you offer will appear "Hidden my trigger". Once the trigger is reached, ticket sales open automatically.

3. Closing ticket sales

You can also define when ticket sales should close by following the same steps. There are three possible options:

  • At a specific date and time

  • When the event starts

  • When the event ends

Choose the option that best fits your event operations and entry policy.

4. Offer quantity limits and venue capacity

Ticket availability can also be controlled by quantity limits due to venue capacity.

You can:

  • Set a maximum quantity per offer/ticket type

  • Control total tickets sold across all offers

  • Align ticket quantities with your venue’s legal capacity

Once the quantity limit is reached, tickets automatically stop selling, even if sales are still open. This helps prevent overselling and keeps your event compliant with venue capacity limits.

5. Common use cases

Sales triggers and quantity limits are commonly used for:

  • Pre-sales followed by general admission

  • Early bird tickets that unlock the next offer

  • Closing sales before doors open

  • Ensuring total ticket sales don’t exceed venue capacity

Together, they give you full control over your ticket lifecycle.


If you have any questions or need more help, contact XCEED Support and we’ll assist you.

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